Apple Retail Store. Come to shop. Return to learn.

Change the way Dad sees everything.

Give him the new iPad and we’ll set it up just the way he likes.

from £399. Learn more

The new One to One.

Do more than you ever thought possible with your new Mac.

Learn more

Find an Apple Store:

Complete Store list

We’re here to help.

The Apple Retail Store is the best place to test-drive and explore Apple products because it’s the one place you can find everything Apple — including some of the world’s most knowledgeable people. Our Specialists answer your questions and help you get to know our products. Personal Setup gets you up and running on your new product before you leave the store. Geniuses provide hands-on technical support and any necessary repairs at the Genius Bar. And workshops help you get the most from your products.

Gather. Learn. Create.

Personal Setup

Only the Apple Retail Store gets you up to speed on your new product before you leave the store. We’ll help set it up just the way you like it with Personal Setup, show you some of its key features, and teach you how to discover and download new apps. Personal Setup is available for any Apple product when you buy in store.
Learn about Personal Setup and more

One to One

One to One will help you do more than you ever thought possible with your new Mac. First, we’ll set up your email, transfer your photos, music and other files, and show you how to keep everything in sync with iCloud. Then, we’ll work with you to create a curriculum tailored to your goals, learning style and experience level. One to One is just £79 for a full year and is available only at the time you buy a new Mac from the Apple Retail Store or the Apple Online Store.
Learn more about One to One

Genius Bar

Genuis Bar Logo

If you have technical questions about your Mac, iPod, Apple TV or iPhone, the Genius Bar is the place for free advice, insight and friendly, hands-on technical support. Geniuses use their impressive knowledge to answer technical questions, troubleshoot problems and perform repairs — in your local store.
Learn more about the Genius Bar

Workshops

Workshops

Workshops

The Apple Retail Store offers free workshops on many topics of interest to both beginners and pros: from Getting Started on a Mac to digital photography, music and moviemaking.
Learn more about Workshops

Youth Programmes

Youth Programmes

Apple Camp logo

Your local Apple Retail Store even offers special programmes for kids and families. Available all year round, our free Youth Workshops let the entire family learn about Apple products. And every summer, we host Apple Summer Camp, where kids become filmmakers in a fun, free three-day moviemaking workshop. Learn more about Youth Programmes

Business Business logo

Business

No matter what kind of business you manage, the Business Team at the Apple Retail Store can work with you one-to-one. Whether you want to find the right Mac systems for your office, upgrade your network, enhance your business software, use iPod as an incentive or want specialised training for you and your employees, our Business Team can help you. Learn more about Business

Find an Apple Store:

Complete store list