Customers and team members at the door in front of Apple Bağdat Caddesi.
Apple team members greet the first customers at the grand opening of Apple Bağdat Caddesi.
Apple Bağdat Caddesi opened this Friday, serving as Apple’s third retail location in Turkey. Situated in the heart of Istanbul, this two-level destination blends local materials with the latest store design to create an open and fluid space for customers to explore Apple’s products and services, or participate in free Today at Apple sessions.
To celebrate the opening, Apple will debut Perspektif Istanbul, a six-week Today at Apple program that pays homage to the city and its creatives. Hosted by 20 artists, the series brings creativity, culture and technology together into an experience that examines topics and values important to the community. The store will also host an exclusive augmented reality (AR) exhibition that transforms the store into an immersive digital installation.
Customers take photos of the new Apple Store in the heart of Istanbul.
Once inside, visitors will find the video wall and Forum, home to Today at Apple sessions.
A man wearing an Apple T-shirt and holding an image of the Apple logo gives a thumbs-up.
Customers celebrate the grand opening of Apple Bağdat Caddesi.
Customers and team members pose for a selfie.
Customers join Apple team members to explore Apple Bağdat Caddesi.
A customer holds their new iPhone 13 Pro.
A customer celebrates her new iPhone 13 Pro at Apple Bağdat Caddesi.
Customers explore the avenues at Apple Bağdat Caddesi.
Apple Bağdat Caddesi is Apple’s third retail location in Turkey.
Apple Bağdat Caddesi’s team members are shown.
Apple Bağdat Caddesi’s 130 team members collectively speak 14 languages and are ready to support the local community.
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Press Contacts

Lené Ferris

Apple

lferris@apple.com

+61 404 577 121

Alex Waldron

Apple

awaldron@apple.com

+61 427 803 741