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Apple CEO Tim Cook stands next to a display of Apple Vision Pro devices.
With Tim Cook’s reveal of Apple Vision Pro at WWDC23, the era of spatial computing is here.
Today Apple kicked off its biggest and most exciting Worldwide Developers Conference yet, launching the weeklong event with a groundbreaking keynote at Apple Park attended by developers, students, and media, and watched by millions of people around the world via livestream and on demand. 
At WWDC23, Apple unveiled Apple Vision Pro, its revolutionary spatial computer; the 15-inch MacBook Air, along with the powerhouse Mac Studio and Mac Pro; the breakthrough M2 Ultra chip; and exciting new features coming to iOS 17, iPadOS 17, macOS Sonoma, watchOS 10, tvOS 17, and AirPods.
Over the course of a presentation packed with trailblazing innovations and cutting-edge features, Apple unveiled Apple Vision Pro, a revolutionary spatial computer that seamlessly blends digital content with the physical world. Three Macs also debuted: The new MacBook Air is the world’s best 15-inch laptop, while Mac Studio with M2 Max and M2 Ultra, and Mac Pro with M2 Ultra are the most powerful Macs ever made. Additionally, new features coming to iOS 17, iPadOS 17, macOS Sonoma, watchOS 10, tvOS 17, and AirPods enable developers to go even further with their apps, and empower users to get even more out of their devices.
Photos of the day’s events are displayed below, along with highlights of all of the innovations featured in the keynote address.

A New Era for Computing

Apple Vision Pro is a revolutionary spatial computer years ahead and unlike anything created before, scaling beyond the boundaries of a traditional display with a fully three-dimensional interface controlled by the most natural and intuitive inputs possible — a user’s eyes, hands, and voice. Featuring visionOS, the world’s first spatial operating system, Vision Pro lets users interact with digital content in a way that feels like it is physically present in their space.
The new Apple Vision Pro is shown.
Apple Vision Pro is Apple’s revolutionary spatial computer that seamlessly blends digital content with the physical world, while allowing users to stay present and connected to others.

Making iPhone More Personal and Intuitive

With iOS 17, updates to Phone, FaceTime, Messages, and more give users new ways to express themselves, share content or contact information, and view information at a glance with a feature called StandBy. iOS 17 also introduces Journal, an app that gives users a way to reflect and practice gratitude, and focus on their wellbeing.
Three iPhone 14 Pro devices show the updated Phone, FaceTime, and Messages experiences in iOS 17.
iOS 17 upgrades the communications experience with Contact Posters, a new stickers experience, Live Voicemail, and much more.

The World’s Best 15-inch Laptop

With an expansive 15.3-inch Liquid Retina display, the extraordinary performance of M2, and up to 18 hours of battery life, the 15-inch MacBook Air packs outstanding power and portability into a thin and light, fanless design. The world’s thinnest and best 15-inch laptop, the new MacBook Air is up to 12x faster than the fastest Intel-based MacBook Air, and up to twice as fast as the best-selling 15-inch PC laptop with a Core i7 processor — so users can work, play, or create just about anything, anywhere. 
The new 15-inch MacBook Air is shown.
Only possible with Apple silicon, the 15-inch MacBook Air is the world’s best 15-inch laptop.

A Breakthrough for Pros Everywhere

The new Mac Studio empowers pros to build the studio of their dreams — with groundbreaking performance and extensive connectivity in a compact form that lives right on their desk. With M2 Max and the new M2 Ultra, Mac Studio provides a big boost in performance versus the previous generation and a massive leap for users coming from older Macs.
The new Mac Studio is shown.
With M2 Max and the new M2 Ultra, Mac Studio is a performance powerhouse in a compact design.

Bringing PCIe Expansion to Apple Silicon

Mac Pro, now featuring M2 Ultra, combines the unprecedented performance of Apple’s most powerful chip with the versatility of PCIe expansion. The new Mac Pro completes the Mac transition to Apple silicon and, together with the rest of Apple’s pro systems, gives users the most powerful and capable lineup of pro products Apple has ever offered.
The new Mac Pro with M2 Ultra and PCIe expansion is shown.
The new Mac Pro combines the powerful M2 Ultra with PCIe expansion and completes the Mac transition to Apple silicon.

A Milestone Update for Apple Watch

watchOS 10 brings a reimagined interface to Apple Watch, giving users a fresh approach to quickly viewing information with redesigned apps, a Smart Stack to show relevant widgets right when they’re needed, and delightful new watch faces. Additionally, new features have been added to help cyclists and hikers track their activity, while the Mindfulness app allows users to discreetly and conveniently log their momentary emotions and daily moods.
watchOS 10 delivers redesigned apps, a new Smart Stack, additional watch faces, new cycling and hiking features, and tools to support mental health.

Taking iPad Versatility to the Next Level

iPadOS 17 brings iPad users more ways than ever to personalize the Lock Screen and interact with widgets, and express themselves like never before through Messages and FaceTime. The Health app also comes to iPad with interactive charts, and HealthKit enables developers to create innovative experiences designed for the iPad display.
iPad Pro shows interactive widgets on the Lock Screen, which has a wallpaper image of Earth.
iPadOS 17 delivers the most personal and capable iPad experience ever, with a beautiful and useful Lock Screen, easier ways to find and share information, and intelligent new features to help get things done.

An Elevated Mac Experience

macOS Sonoma brings a rich set of features that elevate the experience of the world’s most advanced desktop operating system, including Widgets users can place anywhere. Gaming on Mac gets even better with the introduction of Game Mode, which delivers an optimized gaming experience.
macOS Sonoma displayed on MacBook Air, the 27-inch iMac, and MacBook Pro.
macOS Sonoma makes the Mac experience better than ever — from more ways to personalize with widgets, to big updates to Safari and video conferencing, along with exciting new game titles.

FaceTime Comes to Apple TV 4K

For the first time ever, Apple TV 4K users can enjoy FaceTime on their TV with tvOS 17 for even more engaging conversations with family and friends. Center Stage keeps everyone in the room perfectly framed on the screen, even as they move around, while Split View lets users enjoy watching shows or movies with their loved ones during a SharePlay session while also seeing everyone on the FaceTime call.
The new FaceTime experience is shown on a TV screen with Apple TV 4K.
With tvOS 17, FaceTime comes to Apple TV 4K for the first time, allowing users to enjoy the app on their TV for even more engaging conversations with family and friends.

Transforming the Personal Audio Experience

With software updates arriving this fall, AirPods Pro (2nd generation) will unlock new capabilities to make it easier to use across environments and interactions with three powerful new features: Adaptive Audio, Personalized Volume, and Conversation Awareness. The entire lineup also gains new and improved features that make calls and Automatic Switching even more seamless.
The AirPods lineup gains new and improved features that transform the personal audio experience.
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