PRESS RELEASE 10 September 2019

Apple TV+ launches November 1, featuring originals from the world’s greatest storytellers

Available on the Apple TV App Worldwide, Apple TV+ Will Be HK$38 per Month

Apple TV next to a TV, iPad, iPhone and Mac displaying “The Morning Show.”
Apple TV+ will be available on the Apple TV app in over 100 countries and regions on November 1.
Cupertino, California — Apple today announced Apple TV+, the first all-original video subscription service and home for today’s most imaginative storytellers, will launch November 1 in over 100 countries and regions. Apple TV+ will offer a powerful and inspiring lineup of original shows, movies and documentaries, including “The Morning Show,” “Dickinson,” “See,” “For All Mankind” and “The Elephant Queen.” The service will be available on the Apple TV app on iPhone, iPad, Apple TV, iPod touch, Mac and other platforms, including online at tv.apple.com, for HK$38 per month with a seven-day free trial. Starting today, customers who purchase any iPhone, iPad, Apple TV, iPod touch or Mac can enjoy one year of Apple TV+ for free. Through Family Sharing, up to six family members can share one Apple TV+ subscription.
“With Apple TV+, we are presenting all-original stories from the best, brightest and most creative minds, and we know viewers will find their new favorite show or movie on our service,” said Zack Van Amburg, Apple’s head of Worldwide Video. “Each Apple TV+ original offers its own unique story, fresh perspective and powerful message — all meant to entertain, connect and inspire cultural conversations.”
“Apple TV+ is an unprecedented global video service with an all-original slate,” said Jamie Erlicht, Apple’s head of Worldwide Video. “We look forward to giving audiences everywhere the opportunity to enjoy these compelling stories within a rich, personalized experience on all the screens they love.”

All-New, Exclusive Originals

These Apple TV+ originals from the world’s most celebrated creative artists will debut on the Apple TV app on November 1:
  • See,” an epic drama starring Jason Momoa and Alfre Woodard, is set 600 years in the future after a virus has decimated humankind and rendered the remaining population blind. When all humanity has lost the sense of sight, humans must adapt and find new ways to survive.
Apple’s “See” will debut exclusively on Apple TV+ on November 1.
  • The Morning Show,” a cutthroat drama starring and executive produced by Reese Witherspoon and Jennifer Aniston, and starring Steve Carell, explores the world of morning news and the ego, ambition and the misguided search for power behind the people who help America wake up in the morning.
Apple’s “The Morning Show” will debut exclusively on Apple TV+ on November 1.
  • Dickinson,” a darkly comedic coming-of-age story, explores the constraints of society, gender and family through the lens of rebellious young poet, Emily Dickinson.
Apple’s “Dickinson” will debut exclusively on Apple TV+ on November 1.
  • For All Mankind,” a new series from Ronald D. Moore, imagines what would have happened if the global space race never ended and the space program remained the cultural centerpiece of America’s hopes and dreams.
Apple’s “For All Mankind” will debut exclusively on Apple TV+ on November 1.
  • Helpsters,” a new children’s series from the makers of “Sesame Street,” stars Cody and a team of vibrant monsters who love to help solve problems. It all starts with a plan.
  • Snoopy in Space,” a new original from Peanuts Worldwide and DHX Media, takes viewers on a journey with Snoopy as he follows his dreams to become an astronaut. Together, Snoopy, Charlie Brown and the Peanuts crew take command of the International Space Station and explore the moon and beyond.
  • Ghostwriter,” a reinvention of the beloved original series, follows four kids who are brought together by a mysterious ghost in a neighborhood bookstore, and must team up to release fictional characters from works of literature.
  • The Elephant Queen,” an acclaimed documentary film and cinematic love letter to a species on the verge of extinction, follows a majestic matriarch elephant and her herd on an epic journey of life, loss and homecoming.
  • Oprah Winfrey joins the world’s most compelling authors in conversation as she builds a vibrant, global book club community and other projects to connect with people around the world and share meaningful ways to create positive change.
More Apple TV+ originals will be added to the Apple TV app each month, including:
  • Servant,” a new psychological thriller from M. Night Shyamalan, follows a Philadelphia couple in mourning after an unspeakable tragedy creates a rift in their marriage and opens the door for a mysterious force to enter their home.
  • Truth Be Told,” a gripping new series starring Academy Award winner Octavia Spencer and Emmy Award winner Aaron Paul, explores America’s obsession with true crime podcasts and navigates urgent concerns about privacy, media and race.
  • Little America,” inspired by the true stories featured in Epic Magazine, brings to life the funny, romantic, heartfelt, inspiring and surprising stories of immigrants in America.
  • The Banker,” a feature film inspired by a true story, stars Anthony Mackie and Samuel L. Jackson as two African American entrepreneurs who try to circumvent the racial limitations of the 1950s and quietly provide housing loans to the African American community in Jim Crow Texas. Nia Long and Nicholas Hoult also star.
  • Hala,” a feature film and official selection of the 2019 Sundance Film Festival and 2019 Toronto International Film Festival, follows a high school senior struggling to balance being a suburban teenager with her traditional Muslim upbringing.
TV displaying Apple TV+’s “Dickinson.”
Subscribers can watch Apple TV+ originals on the Apple TV app, which is available on iPhone, iPad, Apple TV, iPod touch and select Samsung smart TVs, and will be coming soon to Mac and to Amazon Fire TV, LG, Roku, Sony and VIZIO platforms in the future.
Subscribers can watch Apple TV+ originals both online and offline, ad-free and on demand, on the Apple TV app, which comes pre-installed on iPhone, iPad, Apple TV and iPod touch and will soon be on Mac with macOS Catalina. The Apple TV app is also available on select Samsung smart TVs, and will come to Amazon Fire TV, LG, Roku, Sony and VIZIO platforms in the future. Customers can also sign up and watch Apple TV+ originals on the web at tv.apple.com.
Starting today, viewers can watch trailers and add Apple TV+ series and movies to Up Next on the Apple TV app, so they can be notified when the first episodes become available. At launch, most Apple TV+ series will premiere with three episodes, with one new episode to roll out each week, while full seasons of some series will be available all at once.
Audiences worldwide can enjoy Apple TV+ originals subtitled and/or dubbed in nearly 40 languages, including Subtitles for the Deaf and Hard-of-Hearing (SDH) or closed captions. Apple TV+ series and movies will also be available with audio descriptions in eight languages.
Apple TV+ is one of Apple’s newest services, joining Apple Arcade, the world’s first game subscription service featuring over 100 new and exclusive games; Apple News+, which brings together over 300 magazines, newspapers and digital publishers within the Apple News app; Apple Music, the home of over 50 million songs, thousands of playlists and daily selections from the world’s best music experts; Apple Card, a new kind of credit card created by Apple and designed to help customers lead a healthier financial life; Apple Pay, the most popular mobile contactless payment system in the world that gives customers an easy, secure and private way to pay using their Apple devices; as well as the App Store and iCloud.
Pricing and Availability
  • Apple TV+ will be available on the Apple TV app for HK$38 per month with a seven-day free trial starting November 1 on iPhone, iPad, Apple TV 4K, Apple TV HD, Apple TV (3rd generation), iPod touch and Mac. To subscribe to Apple TV+, customers must update to iOS 12.3 or later, tvOS 12.3 or later and macOS Catalina. The subscription will automatically renew at HK$38 per month at the end of the seven-day free trial.
  • Apple TV+ will also be available on the Apple TV app on select 2018, 2019 and newer Samsung smart TVs, and on Amazon Fire TV, LG, Roku, Sony and VIZIO platforms in the future.
  • Customers can also subscribe to and watch Apple TV+ at tv.apple.com in Safari, Chrome and Firefox.
  • Customers with AirPlay 2-enabled Samsung, LG and VIZIO smart TVs must update to iOS 12.3 or later or macOS Catalina to play or mirror Apple TV+ originals from the Apple TV app on iPhone, iPad, iPod touch or Mac directly to their smart TVs. Customers with eligible Sony smart TVs will be able to enjoy AirPlay 2 support later this year.
  • Customers who purchase any new iPhone, iPad, Apple TV, Mac or iPod touch starting September 10 can enjoy one year of Apple TV+ for free. Beginning November 1, customers can initiate the one-year free offer in the Apple TV app on the device running the latest software. Customers have three months after device activation to claim the offer, or if the device was purchased and activated before the launch of Apple TV+, they will have three months starting November 1. The subscription will automatically renew at HK$38 per month after one year. Customers can cancel at any time in Settings at least one day before each renewal date. Customers who cancel during the offer period will forfeit the remainder of their offer. This limited time offer applies to both new and refurbished models, including devices from the iPhone Upgrade Program, is not restricted to any specific sales channel (e.g., Apple Store, resellers) and will be available in all countries where Apple TV+ will launch. Up to six family members can share one Apple TV+ subscription and watch using their own Apple ID and password. Only one one-year offer is available per family, regardless of the number of devices purchased.

Images of Apple TV+

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