Apple Event
Introducing iPhone 16 Pro and iPhone 16. All-new Apple Watch Series 10 and AirPods 4. Apple Watch Ultra 2 and AirPods Max in fresh new colors.
Here’s what we announced.
iPhone 16 Pro
Camera Control, an easier way to quickly access camera tools. Stunning 4K 120 fps Dolby Vision video. Thinner borders for larger displays. Profoundly powerful A18 Pro chip. And built for Apple Intelligence.
iPhone 16
Camera Control, an easier way to quickly access camera tools. Versatile Ultra Wide camera for sharper, more detailed shots. Superfast, supersmart A18 chip. And built for Apple Intelligence.
Apple Watch Series 10
Our thinnest watch with our biggest display. Invaluable health insights, including sleep apnea notifications. Tracking for your activity and workouts — with depth and water temperature. All in our fastest-charging watch ever.
Apple Watch Ultra 2
The ultimate sports and adventure watch features a stunning new black titanium case. With connectivity, health, and safety features for the everyday. And an incredibly accurate GPS in a sports watch.
AirPods 4
Updated fit for all-day comfort. A totally transformed audio experience. And available with Active Noise Cancellation — a first for this open-ear design.
AirPods Max
The ultimate over-ear personal listening experience. Now in fresh new colors with fast and easy USB‑C charging.
View recent Apple events
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Apple Event October 30, 2023
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Apple Event September 12, 2023
Introducing iPhone 15 Pro, iPhone 15, Apple Watch Series 9, Apple Watch Ultra 2, and a major step toward making all our products carbon neutral by 2030.
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WWDC June 5, 2023
Introducing the new 15‑inch MacBook Air with M2, Mac Studio with M2 Max and M2 Ultra, Mac Pro with M2 Ultra, and previews of iOS 17, iPadOS 17, macOS Sonoma and watchOS 10.
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Apple Event September 7, 2022
Introducing an all-new iPhone lineup, rebuilt AirPods Pro, three new Apple Watch models, and an exciting update to Apple Fitness+.